Looking for a honest ClickFunnels Platinum Review? ClickFunnels Platinum is the rebranded ClickFunnels Etison Suite Plan, which is the more advanced offering than their basic ClickFunnels plans. The question is, will the basic plan suit your needs? And if you get it what are you missing on?
In this ClickFunnels Platinum Review these questions will be answered, what the program offers and what is special about it compared to the basic level package. For those of you new to the online business realm, ClickFunnels is arguably the leading sales funnel automation software. With over 90,000 current active members, ClickFunnels sales funnels have generated close to $4 billion in sales.
In fact ClickFunnels has been responsible for creating over 700 7 figure + entrepreneurs. With such a strong track record there is no doubt this is a platform that can dramatically improve and help you build your business. But does that mean you need the premium package – lets take a look at everything ClickFunnels Platinum has to offer.
Through a chance meeting with a 7 figure online entrepreneur and the ClickFunnels suite I started my first online business. But it wasn’t all smooth sailing. I was cocky, thought I could do it all and ended up wasting a lot of month, and time being scammed and making all the mistakes that came with it.
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ClickFunnels Platinum Review
ClickFunnels was founded by Russell Brunson and his co-founder Todd Dickerson in 2014 after becoming frustrated with the available sales funnel software in the industry a the time. Russell is no beginner when it comes to sales funnels and how to effectively sell. Prior to starting ClickFunnels he spend over a decade in sales, earning spectacular results and commissions.
Just prior to starting the ClickFunnels software, Russell won a Ferrari after generating 1.5 million leads in just 6 weeks. In the space of 3 years ClickFunnels great to over $100 million a year in sales and 90,000 active users a month.
As with most software services ClickFunnels offers many different solutions, and with the ClickFunnels software particularly, two different subscription levels. The ClickFunnels Standard plan, and the ClickFunnels Platinum plan which comes to many different features that the standard plan does not have.
When ClickFunnels was first released the premium plan went under the name of the ClickFunnels Etison Suite. So lets dive in and find out what you’ll get with the rebranded subscription and if anything has changed since it was the Etison Suite.
Before we jump into the full ClickFunnels Platinum review, I need to answer one simple question for the beginners to make this a little easier to process. And that is, what is a sales funnel?
What Is A Sales Funnel?
A sales funnel is a term used to describe the entire journey a prospect takes from first contact or awareness, to purchasing.
Sales funnels often consist of multiple steps, that are designed to peak your interest and move you through until your final purchase. This process is also often designed, to frame the lead into a purchasing mind state that then allow you to offer upsells, downsells, one time offers.
Essentially the goal is to take the initial sale, and then increase the end carts value. Take one of the most commonly used examples in explaining marketing scenarios. McDonald’s. You go to McDonald’s feeling hungry, but not sold yet on buying anything. When you enter the store you are presented with incredibly appealing visual imagery, bundle offers and special offers. So you decided to get a burger, thats it, staying healthy, don’t want to ruin dinner etc etc…
Your initial burger purchase of $3.99 suddenly ends up being $20. What how!?!
You upgraded to a meal deal, then the cashier offered you a super size option. Then just before you finished they mentioned a special on chocolate sundaes, so you added that to your order.
That in essence is a sales funnel, and the entire purpose of a well built one. Take a lead, convince them to buy, then increase how much they buy through offers, up-sells and “one time offers”.
ClickFunnels takes this concept, and has created a software package that makes it as easy as possible to create the best user experience to optimise your revenue and grow your business. So lets dive in.
What Is ClickFunnels Platinum?
- ClickFunnels core software
- Actionetics (Now known as Follow-up Funnels)
- Backpack
We will dive into what these are shortly. However after the rebrand ClickFunnels added a few more features to add even more value to the premium subscription;
- Daily Virtual Hackathons (Full review here)
- FunnelFlix
- The Funnel Hacker Forum
The main difference between the ClickFunnels Standard plan and the ClickFunnels Platinum package are these 3 extra bonuses, the Actionectics software (Now known as Follow-up Funnels) and Backpack. So lets break them down one by one.
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ClickFunnels Platinum An In-depth Review
Below is a full list of all the features you will get in the ClickFunnels Standard plan and the ClickFunnels Platinum plan. In summary below is what you will get with ClickFunnels Platinum, that is not available in ClickFunnels Standard:
- Unlimited Number Of Funnels instead of 20
- Unlimited Number Of Pages instead of 100
- Unlimited Number Of Visitors instead of 20,000
- 6 Extra Custom Domains Instead of 3
- Backpack – ClickFunnels affiliate program that allows you to create your own affiliate programs including features such as;
- Unlimited Affiliates & Commission Plans
- Easy To Set Up – 1 Click
- One Time Payments & Subscription Plans
- Manage Affiliates & Top Affiliates
- Manage Commissions Paid & Owed
- Branded Affiliate Sign Up & Affiliate Area
- Complete Customization
- Actionetics – now re branded as Follow-up Funnels which is a dynamic email, test message and lead nurturing software including features such as;
- Priority Support & Template Requests
- Follow-up Funnels & Action Funnels
- Email Management Systems Such As Visual Email Builder, Email Lists, Broadcast, Analytics
- Auto Responder Series
- Send Emails Based On Location & Social Media
- Lead Scoring / Action Scores
- Magical Social Contact Profiles
Backpack Affiliate Management Made Easy
ClickFunnels Backpack is a fully functioning affiliate management system that enables you to create your affiliate program within your business, track commissions, integrate with your funnels and make your commission payouts to your affiliates.
The backpack dashboard allows you to easily manage all elements of your affiliate program easily through a single touch point. The dashboard gives you a quick snapshot of your affiliates, their sales, commissions and payout activity along with many other metrics to help effectively manage your own affiliate program.
From within this dashboard you can also
- Manage your affiliates – add or remove affiliates, update their contact information and review their individual performance. Affiliates who sign up themselves will also appear.
- Commissions – gives you an overview of commissions earn’t, dates, amounts, products and when the commissions are due.
- Payments – this section enables you to easily track your payouts, when you have paid them, and upcoming payments you need to pay out.
- Leaderboards – pretty self explanatory shows you the leaders in your program, to see who your top affiliates are.
- Commission Plans – this section enables you to create a more dynamic affiliate program. For example you can set up a 2 tier commission plan, where an affiliate that signs up another will earn a small commission on sales they make.
- Affiliate Types – affiliate types work with commission plans. You may opt for a flat commission scheme for all. However you may like to have different levels based on how much your affiliate has earn’t. The more they earn, the higher their commission level can become.
- Affiliate Funnels – this section enables you to quickly identify and manage all the funnels that have your affiliate program listed.
ClickFunnels Backpack program is exactly like the Clickfunnels software itself – designed to be used by anyone regardless of their technological levels. The entire program is incredibly easy to use, and it seamlessly integrates with Clickfunnels.
Below is a short explainer by Russell himself on the Backpack program.
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Follow-up Funnels Formerly Known As Actionetics
ClickFunnels Actionetics or as it’s known now, Follow-up Funnels, is an automation tool used for dynamic email, text message and lead nurturing including features such as;
- Priority Support & Template Requests
- Follow-up Funnels & Action Funnels
- Email Management Systems Such As Visual Email Builder, Email Lists, Broadcast, Analytics
- Auto Responder Series
- Send Emails Based On Location & Social Media
- Lead Scoring / Action Scores
- Magical Social Contact Profiles
Just like ClickFunnels Backpack, this tool seamlessly integrates with ClickFunnels. The benefits of a system, that manages every aspect of your business needs is incredibly valuable. I have personally worked within the IT industry for the past 15 years, and the number one frustration I have is the blame game. When you have multiple vendors supplying tools that interact with each other, when something goes wrong it is never anyone’s fault.
The great thing about Follow-up Funnels compared to your other email automation tools is the cost savings, and limits. With other programs you pay for your subscribers, and sometimes for emails sent. As you grow, you pay more. For example
- MailChimp you pay $50 for 5,000 subscribers and $75 for 10,000
- AWeber you pay $49 for 5k and $49 for 10k
- ConverKit you pay $79 for 5k and $119 for 10k
- ActiveCampiagn you pay $89 for 5k subs and $139 for 10k
- GetResponse you pay $45 for 5k subs and $65 for 10k subs
Funnel-up Funnels never changes in price. It gives you unlimited contacts, and unlimited emails for no extra charge. Below is a great video by Russell from a live presentation on Actionetics.
The Funnel Hacker Forum
If you did a quick search on Facebook you would quickly come across the free ClickFunnels Official Facebook Group. At the time of writing this Facebook group has close to 250,000 members actively in the group. According to the official ClickFunnels published metrics, ClickFunnels has just over 95,000 active members. So in short over half of those in the ClickFunnels Facebook group don’t even own ClickFunnels.
What this means is it is full of a crowded group, that may have no active experience with ClickFunnels – that’s a lot of questions to answer!
Due to this ClickFunnel’s wanted to be able to service it’s paying customers better through a private forum that is only accessible to the paying ClickFunnel’s Platinum users. The Funnel Hacker Forum can be found inside Funnel Flix on the fourth tab.
Daily Virtual Hackathon
ClickFunnels Virtual Hackathons are only available to ClickFunnels Platinum members, which in my opinion feature some of the most valuable live training experiences I have viewed.
The two and a half hour live webinars are delivered by 3 Hackathon coaches who have extensive experience in harnessing the power of ClickFunnels to deliver and maximise profitable outcomes for ClickFunnels users.
These Virtual Hackathons offer in-depth detailed reviews and step by step guides into creating and using all types of ClickFunnels sales funnels. The great thing about these Virtual Hackathons is that they allow you to witness a view of the sales funnels in a real world scenario. Further more during the FAQ sections at the end of the webinar you are able to ask ANY questions you wish, that relate specifically to YOUR funnels and YOUR business.
The schedule also allows you to revisit the same funnels, so you can ask more questions, and get as much clarity as you wish.
FunnelFlix
As the name hints at, FunnelFlix is akin to Netflix, but for business training videos and all things ClickFunnels. ClickFunnels Standard members can get a little sneak peak of FunnelFlix, but they do not get to experience the full catalogue without upgrading to the ClickFunnels Platinum membership.
You can either access FunnelFlix live inside your ClickFunnels Dashboard, or you can visit the offical URL at http://members.funnelflix.com.
As a ClickFunnels Standard member you will automatically get access to the following sections in the FunnelFlix catalgue:
- 30 Days Summit Challenge
- Affiliate Bootcamp
- Operation Toussaint
- Funnel Hacking Live
- 10X Documentary
- FunnelHacker.tv
- Funnel Builder Secrets
- John Reese’s Money Mindset Training
- Tony Robbins Private Collection
- AdSkills by Justin Brooks
- Product Secrets
However these are just a teaser, that add value but the pure gold is in the catalogue only available to ClickFunnels Platinum members. Below is a sneak peak of what they are:
- One Funnel Away Challenge
- Funnel University
- 10X Secrets
- Traffic Secrets
- John Reese’s Outsource Force
- Jay Abraham – The Anthology
- The Warrior’s Way Doctrine
- Funnel Hackathon
- The Collective Trainings
- Agora Financial Copywriting
- Agora Financial Media Buying
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ClickFunnels Platinum Members Only FunnelFlix Training
One Funnel Away Challenge
The One Funnel Away Challenge seeks to help new ClickFunnels users and hold their hand through the learning process. The 30 Day training is provided by three coaches. Russel Brunson, Julie Stoian and Stephen Larsen over 5 weeks. Each lesson comes with actionable steps and “homework” to build upon the prior lesson. Each week will cover off the following:
- Pre-training – Belief: The pre-training title Belief is a mindset training module that focuses on creating a mental state that is conducive to the work require, and the belief that is needed to make sales.
- Week #1 – Hook, Story, Offer: Week 1 is the foundation stage the explains the importance and concept of the hook, the story and the offer.
- Week #2 – Your Hooks and Stories: Week 2 builds on the knowledge and understanding you developed in Week 1, and focuses on developing your own hooks and story. In this week you will also learn how to test your material to find what works best for your audience.
- Week #3 – The Funnel: In Week 3 you get to build your first Funnel. You are walked through the entire process on how to build it, the concept of a squeeze page, what should be on your sales page/order form and your OTO (One Time Offer) Page.
- Week #4 – Make It Rain: Week 4 commence selling! You will learn about the different types of traffic and hooks but also learn what to do if you are not successful. Failure is part of the process and you will test many different ideas and funnels that flop. Knowing how to deal with this is just as important as learning how to build them.
- Week #5 – Post Training The Next 90 Days: Week 5 focuses on continuing the momentum from the past 4 weeks. What you will do for the next 3 months and how you will work towards your goal.
You can check out my full One Funnel Away Challenge Review here.
Funnel University
The ClickFunnels University or as it is sometimes referred to as FunnelU is a training program focused on provided training content for small business owners and entrepreneurs. Funnel University not only provides video content but a wealth of other resources such as PDFs, Scripts, Audiobooks, Interviews & Webinars on a weekly basis. As part of your membership you will get access to:
- The Funnel University Print Newsletter – a monthly newsletter that provides a video of Russells top 2 funnels for the month, along with a print newsletter on the same topic.
- The DotComSecrets Labs Software Suite – A custom software suite that enables you to
- Instantly generate surveys.
- Add a webinar chat box for your viewers to interact with you via chat.
- A image uploading plugin the makes uploading to amazon for hosting as easy as a click of a button.
- The Funnel Stacking Book – A book that discusses Russell’s 3 core funnels to use in your business and scripts you can use.
- The Funnel University Digital Pass Card – Access to all the Funnel University content, old and new.
10X Secrets
The 10X Secrets Masterclass is an intensive training program recommended by Russell for any entrepreneur wishing to scale to a 7 or 8 figure online business.
The 10X Secrets Masterclass offers over 20 videos drawing from his famous presentation at Grant Cardone’s 10X event on Feburary 23rd 2018. During event Russell gave a 90 minute keynote presentation. At the end of the event over 1 in 9 participants purchased the offer and Russell turned over $1.6 million (from a 50/50 split with Grant Cardone from the original $3.2 million)
Traffic Secrets
The Traffic Secrets course is a 24 topic program that consists of 289 lessons on Traffic training. Not to be confused with the Traffic Secrets book by Russell Brunson.
Originally designed by John Reese, the program was bought by Russell to compliment his product offerings. The 24 topics consist of;
- The Foundation
- Market Discovery
- Copywriting Secrets
- Keyword Science
- Email Marketing Tactics
- Borrowing Traffic
- Shopping Engines & Amazon
- Traffic Formulas
- Buying Media & Sponsorships
- Google Adwords
- Podcasts & Broadcasts
- Mobile App Marketing
- Software & Widgets
- Facebook Ads
- Traffic Retargeting
- International Opportunities
- Social Media Strategy
- Traffic Recycling
- Google SEO
- Building a Content Factory
- Content Curation Methods
- YouTube Marketing
- Expansion & Scalability
- The Master Plan
John Reese’s Outsource Force
John Reese’s Outsource Force focuses on how to scale and grow your business through the power of outsourcing. For some this process is natural, and an easy concept to embrace. However for most the concept is foreign.
In a world of increasing connectivity we are no longer bound by the barriers of distance. Businesses can now expand and grow without having local staff. An entirely virtual workforce can be built for often a fraction of the cost of a local team.
John Reese’s program uncovers the secrets to finding the right people for your business, and utilising them to build and grow your business faster.
Jay Abraham – The Anthology
If you visit the Jay Abraham website you will be created with a video with a thumbnail with the statement “Jay Abraham The 21.7 Billion Dollar Man and Highest Paid Marketing Consultant”.
Known as “The Billion Dollar Man”, Jay Abraham has helped over 10,000 businesses in over 400 industries. Jay has been recognized by Forbes magazine as one of the Top 5 Executive Coaches in the country and has generated over $20 million alone in consulting fees.
Jay Abraham’s The Anthology reveals how you can access the untapped resources of your business and maximise your profits. This powerful video series shares Jays strategies for innovation, marketing performance and management.
The Warrior’s Way Doctrine
Garrett J. White is a master coach and mentor, author and podcaster. He runs the Be The Man Challenge a 7 week program with 7 missions, 7 evolutions and 1 outcome – “the pursuit of having it all”
It’s not enough to build businesses, you also need to take control of your relationships, money, health, and mental state.
Garretts Warrior’s Way Doctrine, guides you through what Garrett believes are the 4 pillars you need to build a successful and profitable online business.
- The Foundation
- The Code
- The Stack
- The Core
The series focuses on shifting your mindset from one of scarcity to one of abundance, which he believes is necessity for your online business.
Funnel Hackathon
The Funnel Hackathon is an “over the shoulder” look into funnel building and ClickFunnels lead by Russell. This 3 day live recorded training focuses on action, rather than just training.
Russell provides step by step instructions and actions for you to take, to build your funnel strategy.
The Collective Trainings – Agora Financial Copywriting
Agora Publishing is a financial institute that generates over $1 billion in sales a year from selling various financial newsletters and services. This series reveals the secrets to writing financial newsletters, and content.
The Collective Trainings – Agora Financial Media Buying
Just like the Agora Financial Copywriting videos, the Agora Financial Media Buying video reveals the secrets agora has learnt and developed to scale to a billion dollar a year company.
In these videos you can learn how to write highly effective ads that convert, financial reporting, campaigns, research, execution, and scaling to grow your business.
How Much Does ClickFunnels Platinum Cost?
There are many different ways to get ClickFunnel’s Platinum. You can purchase it outright, which will set you back $297 per month (the Standard plan will set you back $97 per month). You do this buy signing up to a free ClickFunnels trial, and after 14 days you move onto your payment plan.
Click Here To Sign Up To A ClickFunnels 14 Day Trial
The other option to purchase the Secrets Master class (full review here) for $997. The main reason I would suggest purchasing this package is that it comes with a 6 month access to ClickFunnels Platinum, which will save you over $785. More than 40% off. So if you are serious about getting ClickFunnels Platinum I would highly recommend getting it through ClickFunnels Secrets Masterclass.
Click Here To Sign Up To The Secrets Masterclass Free Webinar
ClickFunnels Platinum Review – Is It Worth The Extra Cost
There is no doubt that the ClickFunnels Standard package packs a massive amount of value for any online business entrepreneur. So the question remains, is it worth it paying an extra $200 a month?
Personally when I first signed up to ClickFunnels I went straight into the Etison Suite. Since then as pointed out in the review they have added FunnelFlix, the Virtual Hackathons and The Funnel Hacker Forum. I do not user the Backpack affiliate system, but do have a desire to do so in the future, and will take full advantage of it.
However even without using that, I find great value in having all my systems integrated into the one easy to access portal. The extra training alone in this premium subscription was incredibly valuable to me, and fast tracked my success.
So it really boils down to your needs and uses. If you are going to create sales funnels, you NEED follow up systems aka Follow-up Funnels. Obviously I have no issues recommending the ClickFunnels Platinum package. I believe the training offered with the premium subscription model can fast track your understanding of success.
Whichever way you go, you will need to start through a ClickFunnels 14 day trial, or as I mentioned the Secrets Masterclass program.
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One Last Thing Before You Go…
ClickFunnel’s definitely has some great content, and as a software is a must for building exceptional sales funnels. However it is not my number 1 recommendation for making money online.
I have tried so many programs and systems I have lost count. The ones that were not scams all have their strengths and weaknesses but the one that resonated the most with me, and has made me the most money, was developed by one of the 16 super affiliates, Jacob Caris.
Jacob has developed a simple 3 step system for building a super affiliate business – you could say his resume definitely shows he is cut out for the job! It is aptly named Super Affiliate Accelerator. The great thing about his system is it does not require any tech skills, and can be used from anyone to a complete beginner to a seasoned veteran.
In fact it has recently been so successful I have started to see other programs scrambled and doing damage control as students are leaving to come to Super Affiliate Accelerator.
If you are serious about building a profitable online business, and growing to become a super affiliate this program is for you. Jacob does not accept everyone however. You must be willing to put in work, and be committed to succeeding – otherwise he will turn you away. Sound like you? Click the link below to get started.
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